Sorry if you are from someplace else. but there is no place like New York City. Usually I don't even say New York, it's simply "The City". There are other places, towns, bergs, maybe other cities, but only one City. It's not perfect. It's not meant to be. It's supposed to have an edge. That is what makes it The City. The slogan has been around a while, maybe lost a bit, but this man's shopping bag says it all.